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Is Web Development Dying in 2023? Or Just Evolving? Here’s the Answer

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  The changing landscape of web development : Web development is the creating and maintaining of websites. It is a rapidly evolving and growing field. The thing about web development is anyone can do it with a good amount of learning. It has also become more than easy to develop a website without coding. Businesses are trying to provide a seamless user experience and hence there has been a lot of progress. It can be hard to keep up with various trends, to name a few- Responsive Web design, Chatbots and conversational interfaces and Motion UI and animation. You can always hire an agency providing website development services for proper guidance in this regard. Verve Media is a digital marketing company in Mumbai that offers these services. The rise of No-Code Web Development platforms: In the current world, with so many tools available, you can easily develop a website without coding. Though you can make a basic website this way, these tools cannot advance or learn to function bet...

5 of the Best Corporate Video Production Companies to Check out in India

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  A corporate video production company helps create video content for other companies. These can include commercials, online ads, product showcases, as well as corporate videos and employee training videos. Here’s a list of 5 of the best corporate video production companies to check out in India: NinjaPromo They are a full service marketing agency that help you in promoting your website through a number of services including video creation. By creating high-quality videos, they aim to increase brand awareness and build a rapport with the audience. The corporate landscape is cluttered with ads and other forms of content; NinjaPromo will help you stand out from your competitors by creating engaging content. Verve Media Verve Media is a digital marketing agency that offers a wide array of services ranging from film and production to web and app development. According to them, the visual medium has an immense potential to influence and inspire. Under film and photography you get to mak...

5 Reasons Your Business Should Invest In Digital Content Creation

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Content marketing is the sharing of different forms of relevant content across a variety of channels so as to increase engagement. A lot of brands think posting content is not necessary as it is very expensive. It’s actually quite the opposite. If the content being posted is relevant enough, then content creation is a sound investment. Here are some reasons why you business should invest in digital content creation: Builds trust among your customers: Smart and valuable content is a valuable investment as it develops trust in your customers. The more often you post useful content the more your users will feel the need to visit your channel. You can research your audience’s needs and tailor your content to fit it. If users dwell on your site for longer durations they will grow familiar with it and will want to come back. Drive more traffic to your channels: If your site has original, up to date content, Google will place it higher on the Search Engine Results Page (SERPs). This is becaus...

Top 5 Digital Marketing Companies in India Leading The Race

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Digital marketing agencies help your brand reach the target audience by various media channels. With the help of strategies, quality content and campaigns, they increase your brand’s sales and revenue. Digital marketing agencies   have a team of experts from specific areas like Search Engine Optimisation (SEO), Social Media Marketing (SMM) and Affiliate marketing that provides specialised services to your brand. With the cutthroat advertisement competition we have today, it has become essential to have one such agency for your brand. Here are the top 5 digital marketing companies in India leading the race: Webchutney: Webchutney is a part of Dentsu Aegis Network (DAN). They help your brands to perfect their presence in the digital space. They are known for having long term relationships with their clients. The client list of Webchutney includes Coca-Cola, Unilever, Flipkart, MasterCard, Budweiser among others. You can rely on them for creating world-class content with their team o...

5 Components of a Successful SEO Strategy

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Introduction: When you type out a search on google, a large list of results pop up. As a company, it should be your goal to ensure that your website is at a higher position on the first page. This is where SEO (Search Engine Optimization) comes in. A successful SEO strategy helps you boost your rankings on the search page. Here’s a list of components that are crucial for the success of the SEO strategy:  Keyword Usage: Keywords are a crucial component that decide the ranking of your site. It is suggested that you include keywords relevant to your business  in your site title, meta tag, keeping user intent in mind. There are plenty of tools available online that will help you find the search trends like semrush, google trends. User focused site design: SEO rankings are higher for the page on which users stay for longer durations. Hence, you should aim to design your site in a way which makes it easy for users to navigate and access information. Hence, designing a website keepin...

How to Choose the Right Social Media Advertising Platforms for Your Business Goals?

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Social networking is one of the most powerful marketing tools accessible. However, not all social media platforms are made alike. Each platform has its own group of users, each with its own eccentricities in how they engage with the material. Given the number of platforms available, it can be difficult to know which is the best website for the marketing of your company. Let’s take a look at some tips that will help you choose the best social media platform for your business.   Understand your audience- It is important to know about your target audience. You should learn and understand their personas through customer feedback, social media, social listening, and on-site statistics. Write down questions like- Are they male or female? Who is your typical customer?  What are they interested in outside of your product and service?  Set goals and objectives for social media- Once you know your audience, you need to define goals for that audience. Are you looking to raise...

How SEO Company Can Help You To Boost Your Website Rankings

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  In recent years, the popularity of online businesses has increased drastically. It has resulted in the widespread demand for digital media agency as there are numerous benefits of digital marketing for business today. With millions of websites competing for attention on the internet, the importance of adapting and utilising Search Engine Optimisation (SEO) practices is greater than ever. A professional SEO company can help you significantly to fight this competition and rise above them. 4 Ways SEO Company Can Boost Your Website Rankings Comprehensive Website Audit An SEO company, before implementing any SEO strategies , will conduct a thorough audit of your website. The aim of the audit would be to find out areas of improvement, uncover technical issues, and assess your website's overall performance. Analysing factors such as website structure, user experience, and other underlying issues lays a strong foundation for SEO experts to create a solid plan for enhancing your website...