How Website Design Impacts Your SEO Performance
Today we are surrounded by high-quality images, and our eyes have become desensitised to ads and eye-catching visuals, which is why it is not enough to just have a pretty website. The technical design and optimisation of your site also affect how easily people can find your business on Google and other search engines. This article will talk about how different aspects of your website's design can affect its ranking in search results. This will help you make your website aesthetic and rank well on search engines. A mobile-responsive design that adapts seamlessly to mobile devices is essential to ranking highly on search engines. This is why Google prioritises mobile-first indexing, which means that if your website isn’t mobile-friendly, it can negatively impact your rankings. Site speed is essential, as search engines love a well-designed website that loads quickly. Slow sites frustrate users, and so they are penalised by search engines as well. Optimising images, using efficient