Future Trends: What To Expect From AI In Digital Marketing
It's the middle of 2025, and AI has now become the invisible force quietly transforming how campaigns are built, content is created, and audiences are understood. For a digital marketing agency in Mumbai trying to keep up, it’s not about jumping on the AI train. That moment’s already passed. The real work now is figuring out where it fits. What’s worth automating? What still needs a human brain? Everyone’s chasing speed and precision, but when you zoom in, the picture gets a lot messier. So, what does using AI in real marketing actually look like right now? Personalisation Isn’t a Luxury Anymore What was once “nice to have” has become a baseline expectation. Thanks to evolving digital marketing trends, product suggestions, CTAs, and even homepages are being tailored based on real-time behaviour. An email with products you actually want? A landing page that shifts based on who’s viewing? That’s not a coincidence, it’s AI. The tech is no longer flashy. It’s foundational. And for br...